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Ideas that come from building: Innovation, brand and technology

Articles, guides, podcasts and news drawn from the projects we work on every day. Stay one step ahead.

The framework we built so you stop asking for the same information twice

Here's a specific one we've run into ourselves: asking a client for the same information more than once, just to build the content for a new website.

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Enterprise Orchestration GPT-6 Astra: The 3 Transformations That Change the Game

Computer use agents, parallel multi-agent architecture and enterprise governance. What GPT-6 Astra brought and how to act on it in Q4 2026.

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Editor's Choice

5 Strategic Pillars Every Company Should Be Building In 2026

A playbook covering five areas every company needs to get right with AI, whether you're starting from scratch or scaling your experiments.

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Leadership Skills for the AI Era 2026

Only 8% of managers have the AI competencies their organizations need. The five skills that set apart leaders who advance with AI from those who just watch.

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Business innovation ▶ What it is and why you can't ignore it

Business innovation is no longer about launching new products, but about redesigning an organization's entire architecture.

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What Changes with the EU AI Act in August 2026: A Business Guide

The EU AI Act is mandatory from August 2026. Learn which AI systems are high-risk, what fines apply, and the steps your business needs to take before the deadline.

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AI Workflow vs AI Model: Why Orchestration Is Your Real Edge

Every team obsesses over which AI model to pick. But Anthropic just outpaced OpenAI by selling something else entirely: orchestrated workflows. Here's why your moat lives one layer above the model.

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Top 5 skills for 2026: The capabilities companies need beyond technical talent

The companies that will be successful in 2026 won't be the most visible, but rather those that make the best decisions.

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Benefits of Prototyping and Common Techniques

Prototyping allows us to test with high doses of precision the usability of a design, its materiality, functionality, performance and, ultimately, the viability of a product.

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Our Bet: How AI Work Will Change Before the End of the Year

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