What iF? Podcast

The official podcast by ideafoster explores the human side of innovation through conversations with bold minds who challenge the status quo, create real value and turn ideas into tangible impact. Each episode blends stories, reflections and practical insights born from one simple question: What iF? At ideafoster, we turn ideas into impact and now, we’re turning them into conversations.

New episode
Innovation is about making unexpected connections

Innovation rarely comes from having the right answers. It comes from asking better questions, often in the wrong places.
In this episode of What iF? Talks, Eduardo Martínez (ideafoster) and Alex Gu (Fullsend) share a perspective we strongly believe in:
innovation is rooted in the human ability to create analogies, taking a solution from one context and applying it somewhere entirely new.
Some of the most meaningful breakthroughs don’t happen inside an industry, they happen when you look beyond it.

Full Episodes List

Innovation is about making unexpected connections

Innovation isn’t about having the right answers.
It’s about asking better questions in the wrong places.

In this episode of What iF? Talks, Eduardo Martínez (ideafoster) and Alex Gu (Fullsend) share a core belief: real innovation is human.

AI isn’t the story. Humans are

Eduardo Martínez (ideafoster) and Alex Gu (Fullsend) discuss how real innovation isn’t about using more AI, it’s about using the right tools with purpose and human judgment.

They share why the future of tech depends less on hype and more on solving real problems.

Sometimes one win changes everything

Eduardo Martínez (ideafoster) and Alex Gu (Fullsend) launch the first What iF? Talks episode discussing momentum, resilience and the impact of small wins.

They also highlight how the HIVE model is reshaping global creative and strategic collaboration.